Master wordsmith gifted at transforming milk toast copy into an engaging, riveting and amusing masterpiece! Or at the very least something compelling and readable.
My storied love affair with words runs the full gamut for both print and digital, ie: ad copy, headlines, blogging, web content and email newsletters, even wine tasting reviews (A personal fav).
You can count on me to skillfully manage all marketing channels, via content marketing platforms such as Wordpress and Drupal, ensure all client facing copy is properly proofed and all the digital work is spoon fed to the Google in an SEO optimized fashion.
A key engagement objective for social media marketing is to produce content that users will share with their social network to help a company increase brand exposure and broaden customer reach.
When identifying objectives of social media marketing, or of a thought leadership campaign, for that matter, is to gain what I like to call “mindshare.”
It is imperative to be top-of-mind when potential clients or customers are interested in our products or services. Therefore developing quality content that our preferred audiences find so appealing and beneficial, that they’re motivated to pass it on.
Email Marketing Sequencing
Email marketing is and always will be king in terms of pure revenue potential. I bring real-world experience in developing converting sales funnels, growing subscriber lists to 2 million contacts, and having the foresight to optimize evergreen content, thereby establishing passive income streams for my clients.
I am the Go to guy for all aspects of email marketing, including overall campaign strategy, idea/trend research, strategy implementation, data analysis, and campaign structure optimization. Possess in-depth understanding of the strategy behind email automation at each stage of the funnel.
Measure and analyze click through rates, open rates, conversions, deliverability, engagement, trends, and anomalies.