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Get to Know


Let's Get to Know Each Other a Little Better Shall We?

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Get to Know


Let's Get to Know Each Other a Little Better Shall We?

Hi I'm Ben, Digital Marketing is my thing!

 

Let Me tell you what I'm about...

I like to be challenged, in fact, I would go as far to say that a lion's share of my professional success can be attributed to my cult-like obsession with cutting edge industry tacts and tech.

Having the ability to track every click, and then augment strategy on the fly, is to me, the pinnacle of the marketing trade. We now have unimaginable amounts of data at our fingertips. What is typically missing are people who know how to interpret and organize that data intelligently.

The ability to rapidly adapt to change is what determines success or failure in today's market. That is why I have invested heavily in continually educating myself in all things digital.  

My reward has been the opportunities to contribute my talents to some truly innovative, dynamic organizations. I am proud to have left my mark by consistently translating business initiatives and marketing strategies into bottom-line results. 

Creativity, accountability and perseverance, is what you can expect when you partner with me, I am looking forward to the next challenge! 

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What I Can Provide For You

 

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What I Can Provide For You

 

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HUSTLE


I BRING THE 

HUSTLE


I BRING THE 

An Overview of My Most Marketable Skills


Email Marketing


Email Marketing

Email Marketing


Email Marketing

Welcome to the future of online marketing!  

Results overview: 
• Increased social media ROI by 275% and digital marketing lead generation by 124% for Online Auction site BidorBankIt.com
• Conducted quantitative research to develop a brand positioning strategy incorporating data on consumer segmentation, buying habits, and brand loyalty; increased user engagement by 35% for aioTV.com
• Audited content to identify SEO/traffic generation opportunities, create high-impact “cornerstone” content and increased user engagement by 35% for Omni California. 


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Branding Skills


Branding Skills


The Almighty Brand

We buy when a brand speaks to us. We purchase when we are captivated and engaged to the point that one becomes enamored and almost hypnotized by this 'thing' we call a brand. At times we as marketers can foment a religious-like devotion to a brand. That intangible viral ubiquity that doesn't register on any KPI's. We call it the 'It' factor. 

The 'It' factor is where I envision every brand I am working with to achieve. I will not invest my time into something I do not believe in; I need to feel an emotional investment. I am also a believer in the power of branding. The principal of branding is intriguing in that it entails strategy, psychology, intuition and even a little luck!

My premise is that humans do not buy "stuff." Despite what many marketers believe, decisions are not ubiquitous with "features" and "benefits." No, my friend, it is much more visceral than that, the 'buy' is an emotional reaction; it is an exchange of trust conveyed between the customer and a brand.